Continuing from Part 1; which introduced the benefits and concept of holistic D2C solution; this segment presents one of the many … Continue Reading One way Traditional Brands could build a holistic Direct-2-Consumer (D2C) solution – (Part 2)
Meandering through the endless aisles at a local supermarket only to discover my favorite chips & dips were out of … Continue Reading How Traditional Brands could benefit from building a Direct-2-Consumer (D2C) Solution – (Part 1)
Addressing shopper/customer's Wiifm needs (What’s-in-it-for-me) should be one of the primary inputs into designing any holistic Direct-2-Consumer (D2C) service
Wireless Carriers transforming from being (traditional) Connectivity Provider → (trusted) Connected Solutions Partner / Architect are best positioned to play a lead role in the Connected Life & Industry 4.0 era … Continue Reading NGN, eSIM & Blockchain – A Trifecta for Telco Carriers/Operators
Continuing from Part 1, this post explores some of the delivery mechanisms of loyalty/reward program models as well as key … Continue Reading Loyally Rewarded – View on loyalty/reward programs (Part 2)
Prepaid proposition in an Equipment Installment Plan (EIP) Postpaid era and the mid-long-term benefits the category presents to Carriers & subscribers alike
The following post focuses on the In-Store m-Transaction component of the broader m-Pay & m-Commerce solutions within emerged markets (particularly U.S)… examples of … Continue Reading Retiring the L-wallet… One m-Transaction at a time
That thought when you clean the drawer only to discover that long-abandoned wearable – “Why did I abandon this again? Oh … Continue Reading How addressing the 1-2-3 stages of ‘Wiifm’ could enhance consumer engagement
Amazon didn’t waste any time getting it’s prized product – Alexa-integrated Echo – into Whole Foods stores across the nation… and … Continue Reading Ready to share your in-store (offline) Whole Foods shopping behavior with Alexa?
2 days ago Google & Walmart announced their partnership in what is widely seen as a counterweight to the eCommerce juggernaut – … Continue Reading Seeking mutual benefits, Google & Walmart partner up
All things being equal, robust consumer experience (CX) initiatives could help Carriers differentiate in a democratized 5G era All Carriers will … Continue Reading All Carriers will offer 5G… but those offering unique CX will stand out of the crowd
“A thought struck me as I switched on my TV after a few days of hiatus… I’ve barely used the … Continue Reading Internet of Warranty could be the next big disruption!
Continuing from Part 1, where we explored the monetization framework for Connected Vehicles, Part 2 dwells into the key segments & … Continue Reading Exploring revenue potentials of the Connected Vehicle segment