
Exploring 5 key VR/AR enabled retail experiences
There are a multitude of scenarios where virtualization tech can help enrich retail experiences; some complementing existing physical & online solutions, some as replacements whilst others innovated from the ground up to perhaps provide a first-to-market competitive advantage; here are 5 such examples –
- Virtual aisles (v-Commerce channel)
- Interactive flyers, catalogues & Ads
- In-store product experience & information
- Smart fittings, trials & personalization
- In-store navigation & support services