Connected Corners
Spotlight on 9 key factors that have the potential to influence eCommerce consumer experience (CX)
eCommerce consumer experience (CX): 9 key influencing factors - Connected Corners

eCommerce consumer experience: Spotlight on 9 influencing factors

As a starting point; retailers would need to identify a range of factors (common & unique to online channel) that have the potential to influence eCommerce CX

These influencing factors may be derived from key consumer interaction points across their eShopping journey and furthermore; retailers may choose to categorize them under key business functions to better facilitate the development of correlating initiatives

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